Development of electronic media on food preservation - An effective tool for information dissemination


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Authors

  • Gitasree Goswami
  • Sanghamitra Mohapatra
  • Anita Singh

Keywords:

Electronic media, food preservation

Abstract

Electronic Media is the heart of modern culture and edutainment. In today’s world, media has played an important role in raising our society. Considering the important role played by the electronic media, a research study entitled “Development of electronic media on food preservation - An effective tool for information dissemination.†was undertaken with the objectives to find out the effectiveness of electronic media for information dissemination. A close ended evaluation schedule was prepared to evaluate the developed compact disc (CD) as an electronic media. Sixty respondents were selected purposively for
the evaluation of the developed compact disc. The main objective of the CD was fulfilled as all the three respective groups gained the required information of importance and need through the CD on food preservation. As a result, it can be concluded from the study that the CD on food preservation had shown positive result for the villagers. CD has played a major role in education of illiterate and semi-literate rural population as an effective electronic media.

Author Biographies

  • Gitasree Goswami

    Ph.D scholar,Dept of Extension and Communication Management, Assam Agricultural University, Jorhat-13;

  • Sanghamitra Mohapatra
    Assistant Professor (Sr. Sc.); 3 Assistant Professor, SHUATS, Allahabad
  • Anita Singh
    Assistant Professor (Sr. Sc.); 3 Assistant Professor, SHUATS, Allahabad

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Submitted

2019-10-23

Published

2019-10-23

Issue

Section

Articles

How to Cite

Goswami, G., Mohapatra, S., & Singh, A. (2019). Development of electronic media on food preservation - An effective tool for information dissemination. Indian Journal of Hill Farming, 31(2). https://epubs.icar.org.in/index.php/IJHF/article/view/94714