Developmental Priorities of Farm Women in Agribusiness Management - A Case of an Adopted Village K.B.Palem

Abstract

Agriculture is the source of livelihood for over 70 percent of the population in India. Women carry out 50-90 percent of agricultural operations in this country. Thus, the prosperity and growth of the nation depends on the status and development of women. Despite these contributions, women continue to be marginalized, undervalued and unrecognized. There is a tendency among most administrators and policy makers to see "men as farmers" and women as farmers wives" and highlight their "supportive role" than "productive role". There is an increasing attitude of farm women towards farm business (Chakravarthy and Chakravarthi 1996) Involving farm women in main stream of development is sound strategy and hence there is a need to focus on their priorities in for overall development. Hence the research study was conducted in village Kondabhotlapalem of Bapatla Mandal in Guntur district of Andhra Pradesh with the following objectives.