Measuring Readability of Farm Information Published in Newspapers


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Authors

  • G.R Uike Department of Extension Education, Dr. B. S. Konkan Krishi Vidyapeeth,Dapoli
  • D.M. Mankar Department of Extension Education, Dr. B. S. Konkan Krishi Vidyapeeth,Dapoli
  • R.G. Mardane Department of Extension Education, Dr. B. S. Konkan Krishi Vidyapeeth,Dapoli

Keywords:

Newspapers, Farm Information

Abstract

Print media have been accepted as an important means of communication. Printed words are effective as compared to other mass media because they hold certain merits. These words help the communicator to think, organize ideas and choose better so that the reader can understand the ideas easily (Salunkhe and Sawant, 1984). Printed words are largely used for communicating useful farm information to literate farmers, thus catering to the needs of farming communities. Printed material is being used increasingly with steady improvement in literacy rate in the country (Anonymous, 2002)

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Submitted

26-08-2025

Published

03-09-2025

Issue

Vol. 9 No. 1 (2008)

Section

Articles

License

The author owns the copyright of the article until the article is accepted for publication. After the communication of acceptance, the copyright of the article is owned by MANAGE and should not be reproduced elsewhere without the written permission of the editor and the authors of the article.

How to Cite

G.R Uike, D.M. Mankar, & R.G. Mardane. (2025). Measuring Readability of Farm Information Published in Newspapers. Journal of Agricultural Extension Management, 9(1). https://epubs.icar.org.in/index.php/JAEM/article/view/170933