FACTORS INFLUENCING THE MANAGERIAL ABILITY OF FARMERS WITH REFERENCE TO MARKET LED EXTENSION IN TELANGANA

Authors

  • T.V. KUMAR, M. SREENIVASULU, V. SUDHA RANI, G.E.CH. VIDYA SAGAR and D. SRINIVASA CHARY

Abstract

A research study was conducted to identify the factors influencing the managerial ability and obtain their strategic suggestions for enhancing the market led extension activities. Expost facto research design was followed and selected 140 respondents by multistage random sampling method. Unavailability of inputs at right time (95.71%) was major technical factor
influencing the managerial ability of farmers followed by lack of adequate extension support and technical guidance in recommended practices (93.57%). Regarding Economic factors high cost of labour during harvesting (97.14%) was ranked first followed by High cost of plant protection chemicals, fertilizers and manures (94.28%) was second major influencing factor. Under the Market factors, Higher market price fluctuations/ non-remunerative prices/ less profit due to low market price (97.145) was ranked first followed by Lack of minimum physical facilities /market infrastructure facilities at APMC (94.28%) was ranked second. Regarding
environmental factors ‘Highly fluctuating weather conditions /loss of produce due to climate change or heavy rains (97.86%) was ranked first followed by ‘Attack by insects and pests/ heavy incidence of diseases/heavy incidence of storage grain pest’ (90.005) was ranked second. Major suggestions expressed by the farmers were ensure timely availability and adequate quantity of quality inputs by the Government, fix the minimum labor charges by the government or provide Agricultural machinery on subsidy basis so that labour problem can be minimized, Government should establish the cold storages besides the APMCs so when the price was low he can store his crop produce or provide pledge finance on crop produce to the farmers and Claiming of crop insurance should be easier due in natural calamity.

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Published

2022-04-11

How to Cite

G.E.CH. VIDYA SAGAR and D. SRINIVASA CHARY, T. K. M. S. V. S. R. (2022). FACTORS INFLUENCING THE MANAGERIAL ABILITY OF FARMERS WITH REFERENCE TO MARKET LED EXTENSION IN TELANGANA. The Journal of Research, PJTSAU, 49(4). Retrieved from https://epubs.icar.org.in/index.php/TJRP/article/view/123209

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