Mass Contacts Behaviour of rice growers under Seed Village Programme in District Baramulla (J&K)


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Authors

  • Naresh K.
  • Veenita Kumari

Keywords:

Mass contact, Behaviour, Rice, Growers, Seed Village

Abstract

The participation and the extent to which they used the mass contact methods in sharing their knowledge and experience of rice growers under seed village programme was conducted in five purposively selected Divisions of Baramulla district, which have the Seed Village Program under the rice crop. Data was personally collected by researcher through well-structured interview schedule. The majority of rice growers having medium level of mass contact were in sub-division Tangmarg (83.33%), followed by sub-division Sopore (68.90%), sub-division Pattan (68.57%), sub-division Rohamma (65.00%) and sub-division Baramulla (61.64%). However, the overall mass contact of the rice growers (67.42%) from all the five sub-divisions had medium level of mass contact.

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Submitted

11-07-2025

Published

11-07-2025

Issue

Vol. 25 No. 2 (2024)

Section

Articles

License

The author owns the copyright of the article until the article is accepted for publication. After the communication of acceptance, the copyright of the article is owned by MANAGE and should not be reproduced elsewhere without the written permission of the editor and the authors of the article.

How to Cite

K., N., & Veenita Kumari. (2025). Mass Contacts Behaviour of rice growers under Seed Village Programme in District Baramulla (J&K). Journal of Agricultural Extension Management, 25(2), 79. https://epubs.icar.org.in/index.php/JAEM/article/view/168898