Farmers’ buying behaviour of herbicides and preference towards weeding operations in Tamil Nadu

BALAJI PARASURAMAN; AJAY KUMAR; SURENDER S; PARMINDER SINGH; N DEEPA; A VIDHYAVATHI; C VELAVAN; M SHANTHA SHEELA

doi:10.56093/ijas.v92i10.127174

Authors

BALAJI PARASURAMAN Tamil Nadu Agricultural University, Coimbatore, Tamil Nadu 641 003, India
AJAY KUMAR Krishi Vigyan Kendra, Jhajjar, Haryana; 3Krishi Vigyan Kendra, Sonipat, Haryana
SURENDER S Tamil Nadu Agricultural University, Coimbatore, Tamil Nadu 641 003, India
PARMINDER SINGH Krishi Vigyan Kendra, Sonipat, Haryana
N DEEPA Tamil Nadu Agricultural University, Coimbatore, Tamil Nadu 641 003, India
A VIDHYAVATHI Tamil Nadu Agricultural University, Coimbatore, Tamil Nadu 641 003, India
C VELAVAN Tamil Nadu Agricultural University, Coimbatore, Tamil Nadu 641 003, India
M SHANTHA SHEELA Tamil Nadu Agricultural University, Coimbatore, Tamil Nadu 641 003, India

https://doi.org/10.56093/ijas.v92i10.127174

Keywords:

Buying behaviour, Weeds, Herbicides, Preference and Weeding operations

Abstract

Herbicides can be regarded an effective tool for managing weeds, and their effective usage can reduce weed-related production losses up to 13%. Mordor Intelligence Report (2022), indicated that during the forecast period (2020–25), the worldwide herbicide market is expected to grow at a CAGR of 2.1%. The aim of the study was to assess the buying behaviour, market potential and constraints faced by the farmers’ during the purchase of herbicides. Study was carried out in selected districts of Tamil Nadu during 2021 with a sample size 200 farmers. The results of this study concluded that there is a significant association between demographic characteristics of the farmers and their preference in weeding operations at 1% significance. Cyperus (78.74), Trianthema (71.45) and Cynodon (69.61) were the major problematic weeds as reported by many of the sample farmers. Buying behavior of farmers’ preference towards product, dealer characteristics and consultancy were the most important parameters for the buying of herbicides.

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