Information Receiving Behavior of Farmers: The Structural and Functional Analysis
![](/public/icon/gor.png)
![](/public/icon/pdf.png)
Abstract
Farmers are the primary producers of food and other agricultural goods play a crucial part in the agricultural sector. Farmers need fast and accurate information on a variety of farming-related issues including weather, markets, pests and diseases, farming techniques, and agricultural inputs, to make informed decisions. Farmers’ information-seeking behaviour, however, differs based on several conditions. The proficiency in information-receiving behavior and its interpretation merit humongous importance for the triumph of entrepreneurial success far beyond subsistence farming. The study was conducted in the Nayagarh district of Odisha by selecting one hundred FPO member farmers following multistage and snowballing sampling techniques. A structured interview schedule was prepared and data were collected using the personal interview method. The study envisages that variables viz. age, crop yield, no. of male workers, marketed surplus, and materials possessed and training exposure have significant contributions to the functional contribution of information receiving behaviour of the farmers. The study suggests that improvement of farmers’ network and extension agent farmers’ relationship may be helpful for quick technology dissemination and overall improvement of the farming community.
References
Acharya, S. & Roy, S. (2021). Entrepreneurial communication in agriculture, Astral International Pvt. Ltd., New Delhi.
Acharya, S., Battu, P., Kanagaraj, M. & Haque, M. (2022). Entrepreneurial behaviour of self-help groups: enterprise, income and efficiency. Journal of Community Mobilization and Sustainable Development, 17(1), 329-332.
Ameer, M., Pratap, J., Siddique, R.A. & Gedam, P. (2021). Farmers producer organization (FPO): empowering Indian farming community. International Journal of Current Microbiology and Applied Sciences, 11, 2089-2099.
Amitha, C., Savitha, B., Sudha Rani, V. & Laxminarayana, P. (2021). Farmer producer organizations (FPOs) – analysis of profile of FPOs and its members in Medak district of Telangana. Current Journal of Applied Science and Technology, 24-31. https://doi.org/10.9734/cjast/2021/v40i1131367
Chowhan, S., & Ghosh, S. R. (2020). Role of ICT on agriculture and its future scope in Bangladesh. Journal of Scientific Research and Reports, 26(5), 20-35.
Fleming, A., Jakku, E., Fielke, S., Taylor, B. M., Lacey, J., Terhorst, A., & Stitzlein, C. (2021). Foresighting Australian digital agricultural futures: Applying responsible innovation thinking to anticipate research and development impact under different scenarios. Agricultural Systems, 190, 103120.
Fróna, D., Szenderák, J., & Harangi-Rákos, M. (2019). The challenge of feeding the world. Sustainability, 11(20), 5816.
Gorai, S. K., Wason, M., Padaria, R.N., Rao, D.U.M., & Paul, R.K. (2022). Factors contributing to the stability of the farmer producer organisations: a study in West Bengal. Indian Journal of Extension Education, 58(2), 91–96. https://doi.org/10.48165/IJEE.2022.58218
Harikrishna, Y., Hansdah, P. & Sharma, N. (2022). Farmer’s producer organisation (FPO)- collective steps towards lucrative agriculture. Asian Journal of Agricultural Extension, Economics & Sociology, 60-65. https://doi.org/10.9734/ajaees/2022/v40i230846
Jha, K. K. (2012). Entrepreneurial behavior of pineapple growers. Indian Research Journal of Extension Education, 1(1), 142-145.
Kumari N., Malik J. S., Arun D. P., & Nain M.S. (2022).Farmer Producer Organizations (FPOs) for Linking Farmer to Market, Journal of Extension Systems, 37(1), 1-6. http://doi.org/10.48165/jes.2022.38.1.1
Munoz, S. A., Steiner, A., & Farmer, J. (2015). Processes of community-led social enterprise development: learning from the rural context. Community Development Journal, 50(3), 478-493.
Panda. S., Modak. S., Devi Y. L., Das. L., Pal P.K., & Nain M. S. (2019). Access and usage of information and communication technology (ICT) to accelerate farmers’ income. Journal of Community Mobilization and Sustainable Development, 14(1),200-205.
Parthiban Sakthi. R, Nain M.S., Singh R., Kumar S., & Chahal V.P. (2015). Farmers’ producer organisation in reducing transactional costs: a study of Tamil Nadu mango growers’ federation. Indian Journal of Agricultural Science, 85(10), 1303-1307.
Rao, C. S., Gopinath, K. A., Prasad, J. V. N. S., & Singh, A. K. (2016). Climate resilient villages for sustainable food security in tropical India: concept, process, technologies, institutions, and impacts. Advances in Agronomy, 140, 101-214.
Rondot, P. and Collion, M. H. (2001) Agricultural producer organizations: their contribution to rural capacity building and poverty reduction. Rural Development Department World Bank, Washington. http://documents.worldbank.org/curated/en/111471468740104722/Agricultural-producer-organizations-their-contribution-to-rural-capacity-building-and-poverty-reduction
Sharma, P., Upreti, H., Ojha, K. & Gupta, S. (2019). Role of government, private and cooperative stakeholders in development and promotion of financial products: a study of farmers producers organisations (FPOs). International Journal of Innovative Technology and Exploring Engineering, 8, 19-28, https://doi.org/10.35940/ijitee.L1004.10812S319
Singh, M., Tiwari, D., Monga, S. and Rana, R. (2022). Behavioural determinants of functionality of farmer producer organisations in Punjab. Indian Journal of Extension Education, 58(1),130-135. https://doi.org/10.48165/IJEE.2022.58129
Vedasri, R., Mishra, R. & Mishra, S. (2022). A Study on working pattern and performance of farmer producer organisations in Andhra Pradesh. Asian Journal of Agricultural Extension, Economics & Sociology, 54-66. https://doi.org/10.9734/ajaees/2022/v40i630903
Venkatesan, P., Sontakki, B., Shenoy, N. S., Sivaramane, N., & Sivakumar, P. S. (2020). Impact of farmer producer organizations in fostering community entrepreneurship. Indian Journal of Extension Education, 56(2), 111-117. https://doi.org/10.13140/RG.2.2.32520.75525
Venkattakumar, R., Mysore, S., Venugopalan, R., Balakrishnan, B., Narayaswamy, B., Atheequlla, G., Paripurna, A & Reddy, T. (2019). Performance of farmers producers organizations (FPOs) and associated factors in Karnataka: producers' perspectives. Indian Research Journal of Extension Education, 19(2&3), 7-12.
Xu, N., Chen, Y., Fung, A., & Chan, K. C. (2018). Contributing forces in entrepreneurship research: a global citation analysis. Journal of Small Business Management, 56(1), 179-201. https://doi.org/10.1111/jsbm.12367
Downloads
Submitted
Published
Issue
Section
License
Copyright (c) 2023 Indian Society of Extension Education, Division of Agricultural ExtensionICAR- IARI, New Delhi
![Creative Commons License](http://i.creativecommons.org/l/by-nc-sa/4.0/88x31.png)
This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.
- The manuscripts once accepted and published in the Indian Journal of Extension Education will automatically become the property of the Indian Society of Extension Education, New Delhi. The Chief Editor on behalf of the Indian Journal of Extension Education holds the copyright.