Development and Validation of Scale to Measure Risk Orientation of Farmers
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Authors
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Priti Priyadarshni , Shantanu Rakshit and R. N. Padaria
Abstract
Understanding the preferences and aversion of famers towards risks in agriculture and their behaviour regarding adoption
and rejection of risk adjustment technologies is essential for devising any extension strategy. An effort was made in this
study to develop a scale to measure risk orientation of farmers using Thurs tone's Equal-Appearing Interval (EAI)
technique. Apool of 36 statements was selected on basis of 4 levels of systemic risk as mentioned by OECD (2009). These
statements were administered to experts on a 9-point continuum. Based upon the scale values and inter quartile range, 19
statements were selected. The scale was found to have a reliability coefficient of 0.80, which was obtained by split-half
method followed by correction using Spearman Brown Prophecy formula. Scalogram analysis with Goodenough
technique revealed a coefficient of reproducibility of 0.80 showing unidimensionality of the scale. Further the
independent criteria (Technonet Asia scale of risk taking ability,1981) based validity assessment showed a significant
correlation of 0.713. The final scale comprising of 19 statements was used to measure the risk orientation of the farmers
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Copyright (c) 2017 Indian Society of Extension Education, Division of Agricultural ExtensionICAR- IARI, New Delhi
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