Entrepreneurial Behaviour of Dairy Farmers of Jammu Region
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Abstract
The study was conducted in R.S. Pura and Akhnoor blocks of Jammu district of Jammu and Kashmir to study the
entrepreneurial behaviour of dairy farmers. The study revealed that majority of the respondents i.e., 122 (61.50 percent)
possessed medium level of entrepreneurial behaviour, while 23.00 and 15.50 percent had high and low level of
entrepreneurial behaviour. The respondents possessed excellent degree of total commitment and immersion followed by
self confidence, economic motivation, management orientation and innovativeness. However, respondents had lowest
Entrepreneurial Behaviour Index for leadership ability and high tolerance to failure/ ambiguity. The overall
Entrepreneurial Behaviour Index for all the categories of selected dairy farmers was 55.03. The overall Entrepreneurial
Behaviour Index for small, medium and large dairy farmers was 53.66, 60.73 and 50.73, respectively. A significant
difference between different groups of respondents was found with respect to their entrepreneurial behaviour.
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Copyright (c) 2016 Indian Society of Extension Education, Division of Agricultural ExtensionICAR- IARI, New Delhi

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