Comparative Analysis of Entrepreneurial Behaviour among Pokkali and Non-Pokkali Farmers in Kerala


0

Authors

https://doi.org/10.48165/IJEE.2026.62334

Keywords:

Pokkali Cultivation, Entrepreneurial Behaviour, Agriculture, Kerala

Abstract

In Kerala's coastal districts of Ernakulam, Alappuzha, and Thrissur near the Arabian Sea, Pokkali rice farming is a long-standing, organic, traditional, and environmentally beneficial style of paddy production. The study was conducted in 2025 to compare the entrepreneurial behaviour between Pokkali and non-Pokkali farmers. A pre-tested interview schedule was used to gather primary data from 120 respondents and focus groups with key informants were conducted to validate the results. The Cronbach’s alpha value obtained was 0.826 for the 31-item scale.The results revealed that Pokkali farmers exhibited significantly higher entrepreneurial behaviour compared to non-Pokkali farmers. Among Pokkali farmers, extension contact, source of information and social participation exhibited a positive and significant relationship with entrepreneurial behaviour. Despite its ecological and economic importance, Pokkali cultivation has declined considerably in recent years due to multiple constraints. Therefore, strengthening such traditional and integrated farming systems through targeted extension interventions, capacity building, institutional support, and conservation efforts may support the development of entrepreneurial competencies, improve livelihood security, and contribute to sustainable agricultural development.

 

Author Biographies

  • Grison Paul, Nagaland University

    PG Student, Agricultural Extension Education, School of Agricultural Sciences, Nagaland University

  • Mary N Odyuo, Nagaland University

    Associate Professor, Agricultural Extension Education, School of Agricultural Sciences, Nagaland University

  • Kaushal Kumar Jha, Nagaland University

    Professor, Agricultural Extension Education, School of Agricultural Sciences, Nagaland University

  • Sentinungshi, Nagaland University

    Research Scholar, Rural Development and Planning, School of Agricultural Sciences, Nagaland University

  • Ngangshikokba I Pongen, Nagaland University

    Research Scholar, Agricultural Extension Education, School of Agricultural Sciences, Nagaland University

References

Burlando, B., & Cornara, L. (2014). Therapeutic properties of rice constituents and derivatives (Oryza sativa L.): A review update. Trends in Food Science and Technology, 40(1), 82–98. https://doi.org/10.1016/j.tifs.2014.08.002

Bushetti, V., & Krishnamurthy, B. (2022). Entrepreneurial behaviour of Byadagi chilli growers in Haveri district of Karnataka. The Pharma Innovation Journal, 11(10), 666–671. https://www.thepharmajournal.com/archives/2022/vol11issue10S/PartI/S-11-10-72-959.pdf

Food and Agriculture Organization (FAO) (2024). FAO food price index stable in June [Press release]. https://www.fao.org/newsroom/detail/fao-food-price-index-stable-in-june/en

Gudla M. , Singh R. ,Nain M S., Padaria R. N. , Praveen K V , Tiwari S., Nath R. K., Wasaful Quader S K , & Veldandi A. (2026). Critical factors hindering the millet entrepreneurial sector: strategic interventions for enterprise Development, Indian Journal of Extension Education, 62(1), 117-122. https://doi.org/10.48165/IJEE.2026.62119

Ihou, A. F. Y., & Mansingh, J. P. (2025). Pathways to farmers' entrepreneurship: The role of entrepreneurial mindset. Frontiers in Sustainable Food Systems, 9, 1584522. https://doi.org/10.3389/fsufs.2025.1584522

Jayan, P. R., & Sathyanathan, N. (2010). Overview of farming practices in the water-logged areas of Kerala, India. International Journal of Agricultural and Biological Engineering, 3(4), 28–43. https://ijabe.org/index.php/ijabe/article/view/333/215

Jayaprada, Y., Prasanna, P. L., Lavanya, T., & Rathod, S. (2023). Constraint analysis of paddy seed and grain production in Karimnagar district of Telangana using Garrett’s ranking technique. International Journal of Economics, 2(2), 696–705. 10.22271/maths.2023.v8.i5Sd.1204

Jose, A. E., Charitha, N., Karde, R., Bayskar, A., & Reddy, Y. A. (2023). Pokkali rice cultivation: A review on the indigenous rice cultivation method in Kerala. International Journal of Environment and Climate Change, 13(8), 1090–1095. https://doi.org/10.9734/ijecc/2023/v13i82047

Kademani S., Nain M.S., Singh R., Dhull S.K., Parsad R., Sharma D.K., & Roy S.K. (2026). Personal and institutional determinants of an effective entrepreneurial intervention, Journal of Agricultural Science and Technology,28(1), 87-101. https://doi.org/10.48311/jast.2026.16843

Kapadnis, D. & Thoke, N. J. (2024). Entrepreneurial attributes of floriculture farmers. Journal of Extension Education, 34(4), 6906–6909. https://doi.org/10.26725/JEE.2022.4.34.6906-6909

Kerala State Planning Board (2025). Kerala economic review (Vol. 1). Government of Kerala, Thiruvananthapuram. https://spb.kerala.gov.in/sites/default/files/2026-01/ER%202025%20Volume1%20Eng%20final.pdf

Kerala State Planning Board (2025). Kerala economic review (Vol. 2). Government of Kerala, Thiruvananthapuram. https://spb.kerala.gov.in/sites/default/files/2026-01/ER%202025%20Volume%202%20Eng%20final.pdf

Kobba F., Nain M.S., Singh Rashmi, & Mishra J.R. (2021). Determinants of Entrepreneurial Success in Farm and Non-farm Sectors: A comparative analysis. Indian Journal of Agricultural Sciences, 91(2), 269-73. https://doi.org/10.56093/ijas.v91i2.111630

Kumari, A., Jirli, B., Singh, P. & Kumari, J. (2025). Relevancy of agri-clinic and agri-business center training curriculum for agripreneurs: A study in Uttar Pradesh. Indian Journal of Extension Education, 61(2), 30-34. https://doi.org/10.48165/IJEE.2025.61206

Mukharjee, M., & Ghosh, S. (2025). Behavioural determinants of secondary agriculture-based entrepreneurs in Assam. Indian Journal of Extension Education, 61(4), 90–95. https://doi.org/10.48165/IJEE.2025.61415

Nain, M. S., Singh, R., Mishra, J. R., & Singh, A. K. (2024). Developing model for diffusion of farmers’ innovations for maximizing farm income: Indian Agricultural Research Institute experiences. Indian Journal of Extension Education, 60(1), 105–110. https://doi.org/10.48165/IJEE.2024.60120

Patil, Y. R., Wankhade, P. P., Kale, N. M. & Kavthekar, A. S. (2017). Entrepreneurial behaviour of dairy farmers. Indian Journal of Extension Education, 53(4), 107-110. https://epubs.icar.org.in/index.php/IJEE/article/view/144051

Pisure, B. L., Thombre, B. M., & Jamadar, C. R. (2014). A Study on Entrepreneurial Behaviour of Dairy Farmers. Indian Journal of Extension Education, 50(3&4), 13-17. https://epubs.icar.org.in/index.php/IJEE/article/view/144294

Pongener, S. & Jha, K. K. (2024). Information sources utilization and adoption behaviour of pineapple growers in Nagaland. Indian Journal of Extension Education, 60(1), 46-52. https://doi.org/10.48165/IJEE.2024.60109

Ranjith, P. C., Karunakaran, K. R., & Sekhar, C. (2018). Economic and environmental aspects of Pokkali rice–prawn production system in central Kerala. International Journal of Fisheries and Aquatic Studies, 6(4), 8–13. https://www.fisheriesjournal.com/archives/2018/vol6issue4/PartA/6-3-48-108.pdf

Rejula K., Singh R., & Nain M.S. (2017).Rice farming for food security and ecological sustainability: An analysis of farmers’ awareness in Kerala. Indian Journal of Extension Education, 53(4), 101-106. https://epubs.icar.org.in/index.php/IJEE/article/view/144049

Rizzo, G., Migliore, G., Schifani, G. & Vecchio, R. (2024). Key factors influencing farmers’ adoption of sustainable innovations: A systematic literature review and research agenda. Organic Agriculture, 14, 57–84. https://doi.org/10.1007/s13165-023-00440-7

Sabu, P. J., & Roy, D. (2024). Constraints faced by paddy farmers in Palakkad district of Kerala. Indian Journal of Extension Education, 60(4), 136–139. https://doi.org/10.48165/IJEE.2024.604RN3

Shahbaz, P., Haq, S., Abbas, A., Azadi, H., Boz, I., Yu, M., & Watson, S. (2023). Role of farmers’ entrepreneurial orientation, women’s participation, and information and communication technology use in responsible farm production: A step towards sustainable food production. Frontiers in Sustainable Food Systems, 7, 1248889. https://doi.org/10.3389/fsufs.2023.1248889

Sharma, S. & Singh, R. (2023). Knowledge enhancement of landless and marginal farmers through entrepreneurship training on goat farming. Indian Journal of Extension Education, 59(4), 58-61. https://doi.org/10.48165/IJEE.2023.59412

Sharma, S., Singh, S. K., Singh, A., Vaswani, S., & Kumar, V. (2019). Entrepreneurial behaviour of rural youth involved in dairy enterprise. Ruminant Science, 8(1), 73–76. https://www.anandpub.com/archive-june-volume-2019-8-1-issue17/

Singh, S., Sonu, K., Doharey, R. K., Singh, S., & Sahoo, S. (2026). Understanding entrepreneurial behaviour of rural youth in agriculture and allied sectors. Indian Journal of Extension Education, 62(2), 10–14. https://doi.org/10.48165/IJEE.2026.62202

Sreelatha, A. K., Lekshmi, V. A., Paul, N., & Kaledhonkar, M. J. (2022). Improved rice–prawn integration on Pokkali lands of Kerala for sustainable income. Journal of Soil Salinity and Water Quality, 13(2), 198–203. https://epubs.icar.org.in/index.php/JoSSWQ/article/view/140142

Sudhan, C., Mogalekar, H. S., Ranjithkumar, K., & Sureshbhai, P. D. (2016). Paddy cum prawn farming (Pokkali fields) of Kerala. International Journal for Innovative Research in Multidisciplinary Field, 2(7), 42–46. https://www.ijirmf.com/wp-content/uploads/IJIRMF201607010.pdf

Sumithra, S., & Devi, P. I. (2025). Challenges for Pokkali ecosystem: Multistakeholder perspective. International Journal of Agricultural Extension and Social Development, 8(4), 25–33. https://doi.org/10.33545/26180723.2025.v8.i4a.1730

Thakur, N., Sharma, R., Thakur, P., Shilpa., Chaturvedi, A., Khushwaha, R., Pani, S. K., Yadav, V. K., Singh, A. G., Sharma, A., & Sharma, P. (2025). Exploring the entrepreneurial behaviour of vegetable growers: Influential factors and implications for agricultural development. Frontiers in Sustainable Food Systems, 9, 1512414. https://doi.org/10.3389/fsufs.2025.1512414

Vikas, P. A., Shinoj, S., Bose, J., & Zacharia, P. U. (2018). Rejuvenation of the traditional Pokkali farming system through integrated paddy–shrimp finfish farming. In: Proceedings of ICAR Winter School on Climate Change Impacts and Resilient Options for Indian Marine Fisheries, Kochi. http://eprints.cmfri.org.in/id/eprint/13577

Wang, J., Li, W., Haq, S. U., & Shahbaz, P. (2023). Adoption of renewable energy technology on farms for sustainable and efficient production: Exploring the role of entrepreneurial orientation, farmer perception and government policies. Sustainability, 15(7), 5611. https://doi.org/10.3390/su15075611

Submitted

13.05.2026

Published

10.06.2026

Data Availability Statement

The authors have not made data available elsewhere.

How to Cite

Paul, G., N Odyuo, M., Jha, K. K., Sentinungshi, & I Pongen, N. (2026). Comparative Analysis of Entrepreneurial Behaviour among Pokkali and Non-Pokkali Farmers in Kerala. Indian Journal of Extension Education, 62(3). https://doi.org/10.48165/IJEE.2026.62334
Citation