Establishing an Export Value-chain of Watermelon to Dubai Market


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Authors

  • E Sreenivasa Rao ICAR-Indian Institute of Horticultural Research, Bengaluru, India image/svg+xml
  • M Pitchaimuthu ICAR-Indian Institute of Horticultural Research, Bengaluru, India image/svg+xml
  • B Varalakshmi ICAR-Indian Institute of Horticultural Research, Bengaluru, India image/svg+xml
  • Manjunathagowda D C ICAR-Indian Institute of Horticultural Research, Bengaluru, India image/svg+xml
  • D V Sudhakar Rao ICAR-Indian Institute of Horticultural Research, Bengaluru, India image/svg+xml

Abstract

Watermelon [Citrullus lanatus (Thunb.) Matsum and Nakai] is an important speciality crop accounting for seven percent of the agricultural area devoted to vegetable crops globally. The world watermelon harvested area is about 3.50 million hectares with a production of 117 million tonnes (FAO, 2017). Asia-Pacific accounts for 85% of this production (98.6 million tonnes). India has witnessed a watermelon revolution over the last two decades (2001-2019) with over 820% increase in production and the current production is pegged at 2.5 million tonnes (NHB, 2022). The article discusses the successful collaboration of ICAR-IIHR and a private company, Fit Fresh, in exporting watermelon from India to Dubai Market.

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Submitted

2024-02-16

Published

2024-04-25

Issue

Section

Articles

How to Cite

Rao, E. S. ., Pitchaimuthu, M. ., Varalakshmi, B. ., D C, M. ., & Rao, D. V. S. . (2024). Establishing an Export Value-chain of Watermelon to Dubai Market. Indian Horticulture, 69(2), 39-40. https://epubs.icar.org.in/index.php/IndHort/article/view/148629