BARRIERS FACED BY THE AGRI- ENTREPRENEURS OF KOTTAYAM DISTRICT DURING COVID-19 PANDEMIC
Authors
-
ELIZABETH JOSEPH* and NISHA VIKRAMAN
Department of Home Science, St. Teresa’s College, (Autonomous), Ernakulam, Kerala-682011
Keywords:
Agri entrepreneurs, Barriers, Confirmatory Factor Analysis, Entrepreneurship, Entrepreneurial activity.Abstract
The aim of the study conducted during the year 2020 was to identify the barriers faced by the
agri-entrepreneurs of Kottayam district in the state of Kerala during the COVID-19 pandemic. Agrientrepreneurs
who were running enterprises in various agri-allied sectors such as value addition,
fisheries, animal husbandry, and other enterprises such as mushroom, floriculture, and apiculture in
the district were selected as sample. Confirmatory Factor Analysis (CFA) was used to determine the
significance and impact of barriers on entrepreneurial activity. The results revealed a reversal of
barriers normally faced by the entrepreneur. Barriers that were psychological in nature like gender
role conflict and uncertainty had come to the fore replacing more enterprise-related like labour, finance
and raw materials and social barriers like family and background.
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